Assurex Global Promotes Teric Steines to EVP, Strategic Innovation and Brand
Assurex Global, a world-class leader in the insurance, risk management, and employee benefits industry, is excited to announce the promotion of Teric Steines to Executive Vice President, Strategic Innovation and Brand. This promotion underscores the company’s intensified focus on pioneering strategies and strengthening its position in a dynamic global marketplace.
“Teric’s advancement to EVP, Strategic Innovation and Brand, marks a strategic enhancement in our executive leadership team,” said Dean Hildebrandt, President & CEO of Assurex Global. “His outstanding record of driving innovation and shaping our marketing landscape speaks to the core of this role – orchestrating cutting-edge advancements for our Partner Firms and fortifying our brand’s promise.”
Steines boasts an impressive tenure of nearly 25 years in the insurance industry. Throughout his career, he has assumed diverse leadership roles, serving as Vice President in critical areas such as IT, Marketing, and Innovation. Additionally, he has demonstrated his prowess by successfully overseeing various lines of business, including Private Client, Small Business Insurance, and Affinity Programs.
In his new executive capacity, Steines will harness his extensive expertise to spearhead the company’s strategic innovation initiatives, emphasizing AI’s role in analyzing complex market data and trends to inform decision-making and strategy development. This approach will be pivotal in reinforcing Assurex Global’s brand as a forward-thinking leader in the industry. He will also ensure these innovations align seamlessly with the company’s overarching goals.
Steines’ purview as EVP extends to brand strategy, overseeing the stewardship of Assurex Global’s branding efforts to secure consistency and coherence with the organization’s core values and mission. He will navigate the brand’s narrative across all platforms, directing marketing and advertising efforts to bolster the brand’s position in the market.
His cross-functional leadership will see him collaborate with diverse departments, including marketing, communications, meetings, IT, and data analytics, forging a cohesive approach to integrate innovation and branding strategies across Assurex Global effectively.
In a world where technology and data are pivotal to innovation, Steines will harness emerging tech trends and insightful data analytics to advance strategic innovation and enhance the brand’s relevance and resonance within the industry.
Stakeholder engagement will also be a significant aspect of his role, involving active dialogue with partners, investors, and industry influencers to champion Assurex Global’s innovative efforts and brand identity.
“We are confident that Teric’s leadership will steer Assurex Global toward a future defined by growth through innovative practices and a strengthened brand identity,” added Dean Hildebrandt.
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